about pride: demographics
Our attendees consist of members of the LGBT community of color as well as our friends and supporters both here in the Greater Philadelphia Area and across the country. We reach this vast and highly demographic through a comprehensive marketing campaign that includes direct mail, national print advertising, radio as well as web presence and email access. Historically, attendees of Philadelphia Black Gay Pride come from 15 states across the nation and several other countries. The demographic distribution of our attendees includes:
sex:
male 61%
female 37%
Trans 2% |
geography:
PA: 50%
DE: 01%
NY: 14%
TX: 01%
MD: 11%
MO: 01%
NJ: 09%
TN: 0.5%
DC: 05%
IL: 0.5%
VA: 4.5%
CA: 0.5%
CT: 02% |
race:
black 91%
hispanic 4.5%
black/latino 3%
white 1%
asian 0.5% |